Your website is down — what it costs per day and what to do right now
A website that will not load is worse than no website: people who were given your link now wonder if you have closed. And because owners rarely visit their own site, downtime is usually discovered by a customer — days or weeks in.
Some of the best leads we have ever found were businesses whose sites were quietly dead. Their customers noticed before they did.
Why it costs you customers
Every Google visitor bounces; Google notices repeated failures and slides your ranking; and 'is this place still going?' doubt spreads to your reviews-readers.
Meanwhile whatever caused it — expired domain, lapsed hosting, dead server — usually gets harder to fix the longer it sits.
Check it in 30 seconds
From your phone on mobile data (not your office wifi, which can lie), open your site. Also try downforeveryoneorjustme.com with your domain.
Our free check will tell you plainly if your site did not respond when we tried.
How to fix it
Search your domain on a WHOIS lookup. "Expired" or a parking page means renew immediately — after ~30 days expired domains enter redemption (expensive) then public auction (gone). This is the most time-critical failure.
Domain fine? Then check your hosting account for suspension or unpaid invoices, and your host's status page for outages. An email to their support with your domain gets a diagnosis quickly.
The classic small-business trap: the site was built by someone no longer reachable, and nobody knows the logins. Start recovery now — domain registrar account first (it proves ownership), hosting second.
Update your Google Business Profile with current hours and a note; that is where most locals will look while the site is dark.
When it is back, set a free uptime monitor (UptimeRobot or similar) to email you at the first failure — the goal is that no customer ever again knows before you do. And write the three logins (domain, hosting, site admin) somewhere the business — not one person — owns.